Magic Bait cubed catfish dough bait is easy to use and ready for the hook. Magic Bait catfish bait is a proprietary blend of aged, rich attractants. We start with our blend of rich oils, aged ingredients, special grains and other attractants. We uniquely combine all the ingredients to make our bait. We add intense special flavors like liver and crawfish to create a catfish bait that has been Tested ? Proven ? Trusted to catch catfish time after time for decades. You will catch more fish and have more fun using Magic Bait.