{"product_id":"jerkmaster-121c","title":"JerkMaster 121C","description":"\u003cdiv class=\"product__description rte\"\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eThe slow-sinking JERKMASTER 121C, designed by Team Livingston Pro Hank Cherry, was engineered to deliver an aggressive darting and slashing action in the 4 to 6 foot depth range. Featuring an advanced internal weight transfer system, the JERKMASTER 121 casts exceptionally long distances with outstanding accuracy, allowing anglers to efficiently cover more water and target active fish.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eCombined with Livingston’s exclusive EBS Baitfish Sound Technology™, the JERKMASTER 121 emits real biological baitfish sounds that help draw fish in from three times the distance of traditional jerkbaits. The deadly combination of erratic action, long pauses, and lifelike sound creates a highly effective mid depth jerkbait capable of triggering aggressive reaction strikes from bass, walleye, and other predator\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cspan\u003eRandy Howell Pro Tip: \u003c\/span\u003e\u003cspan\u003eWork the JERKMASTER 121C with sharp downward twitches followed by long pauses to imitate an injured baitfish struggling in the water column. The lure excels around points, grass edges, bluff walls, docks, and suspended bait schools where predator fish are feeding on mid depth forage. In colder water or pressured conditions, extend your pauses and let the EBS Baitfish Sound Technology™ continue calling fish in while the bait remains nearly motionless.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3 class=\"p1\"\u003e\u003cstrong\u003eLure Specs:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cp class=\"p1\"\u003e\u003cstrong\u003eType:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eJerkbait\u003cbr\u003e\u003cstrong\u003eDepth:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e6'\u003cbr\u003e\u003cstrong\u003eAction:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eUltra Slow Sink\u003cbr\u003e\u003cstrong\u003eWeight:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e0.55oz. \/ 15.55g\u003cbr\u003e\u003cstrong\u003eLength:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e4.77\" \/ 12.12cm\u003cbr\u003e\u003cstrong\u003eFeatures:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003eEBS Smart Chip\u003cbr\u003e\u003cstrong\u003eHooks:\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003e2X Strong, Mustad #4 X3\u003c\/p\u003e\n\u003cp class=\"p1\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0324\/5336\/1795\/files\/FOWARD_FACING_SONAR_BADGE.png?v=1748012031\" alt=\"\" width=\"125\" height=\"137\"\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"empty-space\" aria-hidden=\"true\"\u003e\u003cbr\u003e\u003c\/div\u003e","brand":"livingston Lures","offers":[{"title":"Purple Hitch","offer_id":45470913822896,"sku":null,"price":15.99,"currency_code":"USD","in_stock":true},{"title":"Blue Pearl","offer_id":45470913855664,"sku":null,"price":15.99,"currency_code":"USD","in_stock":true},{"title":"Chrome XXX Shad","offer_id":45470913888432,"sku":null,"price":15.99,"currency_code":"USD","in_stock":true},{"title":"Chartreuse Shad","offer_id":45470913921200,"sku":null,"price":15.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/4490\/2987\/files\/3461profileHooks.webp?v=1784563614","url":"https:\/\/hookandarrow.fish\/products\/jerkmaster-121c","provider":"Hook and Arrow","version":"1.0","type":"link"}